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Why community is so important to us.

We believe that small business can make a big impact in our communities. With the growing support from our e&e customers, partners, and supporters we do as much as we can to help others in need.

We are so privileged and thankful for all of the amazing people we meet on our e&e journey. Learning about the individual time, effort, and compassion our customers dedicate toward their individual causes drives us to help where we can in our own unique ways.

Our e&e Community page is dedicated to highlighting the wonderful organizations we’ve had the privilege to support and spread awareness about their work.

Thank you to all of amazing customers for your ongoing support by choosing e&e, enabling us to support organizations that make a difference in our communities.

Kristen Mackie, Owner & Creative Director
eLiasz and eLLa jewelry


Check our e&e BLOG for our Latest Community Partnerships

Click Above to Explore our e&e BLOG


Our Community Commitment

As a small business we will make a big impact in our communities.

Every year, we partner with diverse local and national organizations in support of important initiatives that speak to us as Edmontonians, Albertans, and Canadians.

Over the years, we’ve partnered with organizations like the Bissell Centre, Terra Centre, Operation Friendship Seniors Society Edmonton, Edmonton and Area Land Trust, MS Society of Canada and many other amazing organizations making a difference in our communities.

Our community commitment is only possible because of our wonderful customers, partners and supporters that enable us to do what we can in our own special ways.


e&e Gifts $1,260 to Stollery Children's Hospital Foundation (Summer 2021)

We are so thankful and privileged to have the Stollery Children’s Hospital right here in Edmonton, Alberta.

The Stollery Children’s Hospital Foundation raises money in support of the pursuit of excellence in children’s health care and supports positive impacts on the lives of children and their families.

This summer, eLiasz and eLLa Jewelry chose to support the Stollery Children’s Hospital Foundation with an in-kind gift of $1,260.00 to help fund people, programs, equipment and research in support of sick kids.

The Stollery is a full-service pediatric hospital and centre for complex pediatric care and research established in 2001. The Stollery is the only specialized healthcare facility for infants, children and youth in central and northern Alberta. The Stollery has among the highest inpatient volumes of any children’s hospital in Canada, and serves a geographical area of over 500,000 km.*

Over 40 per cent of the children treated at the Stollery are from outside the Edmonton area; the hospital services patients coming from northern British Columbia, Saskatchewan, Manitoba, Nunavut, Yukon and Northwest Territories.*

As a Canadian company headquartered in Western Canada, serving customers coast-to-coast, we choose to partner with organizations like the Stollery Children’s Hospital Foundation (Alberta) and Princess Margaret Cancer Foundation (Ontario), supporting the most vulnerable in our communities, especially kids.

We thank Mike House, President and CEO, Stollery Children’s Hospital Foundation and the entire Board of Trustees for the kind acknowledgement of our commitment to sick kids.

A special THANK YOU for all front-line health care workers who are working tirelessly in our hospitals and clinics during this exceptional time in our history, putting the most vulnerable first. On behalf of our entire eLiasz and eLLa Jewelry team, thank you so much for everything you do!

With the growing support from our customers, partners, and supporters, we will continue to do as much as we can, in our own unique way, to help others in need.

Thank you to all of our amazing customers for your choice of e&e, enabling us to support organizations that make a difference in our communities.

Learn More About the Stollery Children’s Hospital Foundation Here

e&e Jewelry x Princess Margaret Cancer Foundation (Spring 2021)

We partnered with The Princess Margaret Cancer Foundation in support of fundraising for this amazing charitable organization.

Did you know the The Princess Margaret Cancer Foundation headquartered in Toronto, Ontario is a Top 5 world leader in the areas of: cancer stem cell research, image-guided therapeutics and patient survivorship program development.
100% of the proceeds support life-saving cancer research at The Princess Margaret Cancer Foundation helping Canadians across the country.

The Spring 2021 Purpose Package featured our e&e “Classic 2.0” Hoop earrings and SOLD OUT quickly. Each season, The Purpose Package features a new collecton of products from Canadian companies.

Learn more about the wonderful Canadian products that were offered in the Spring package and the amazing work The Princess Margaret Cancer Foundation does!

Learn More and Join the WAITLIST Here


A Special THANK YOU to our Healthcare Workers

We had the privileged to create exclusive e&e bangin' bracelets for emergency room nurses in Edmonton. In our own way, we wanted to lift the spirits of our nurses working the Emergency Room during COVID-19.

Our Latest Community Support Initiatives

When you choose eLiasz and eLLa Jewelry, you enable us to fulfill our community commitment to giveback in support of those in need.

Most recently, we sponsored a full holiday meal for Edmonton's Boyle Street Community Services. Thank you to Kassidy, Community Relations at Boyle Street for coordinating the meal sponsorship and event.

We also had the privilege to parter with a local school (name withheld for confidentiality) and donate 5 Christmas hampers filled with presents, food and hygiene necessities for the highest risk children through the holiday break. We also sponsored 18 gift bags of e&e jewelry to the entire class for the children to gift to their mothers / guardians.

A special thanks to Dr. Noor-Allah Manji and the team from Today’s Dental for sponsoring the Teeth Kits for the kids. Also, THANK YOU to our Team of Super Moms that shopped and helped put everything together for the kids; Daniella Baldassarre, Marielle Rosenfeld, Joanne Devlin, and Susan Moore. Our direct community actions are enabled by your choice of e&e and I we thank you. As our company grows - so does our support for those most in need!


National Campaigns & Ongoing Support

CAN Anti-racism Resources (June 2020)

Government of Canada Anti-racism Strategy Resources

Canadian Human Rights Commission

Black Lives Matter - Toronto

The Canadian Ecumencial Anti-Racism Network

Canadian Race Relations Foundation

To stand against racism, discrimination, and injustice, we must learn, understand and stand up for one another. Our e&e Team is deeply pained by the recent events of racial injustice but we also acknowledge our customers, friends, and community members experience and endure discrimination on an ongoing basis. As an independent, Canadian, small business, we do have a voice and we can create awareness and change in our own ways. By making a clear public statement about what we stand for as a company is our commitment to all. 

At e&e this week, we’ve spent a lot of time speaking with our beautifully diverse group of friends, family, and business partners. We discussed diversity, inclusion, family, racism, education, accountability, community, recent and historic tragic events, acceptance, culture, and skin colour. These were the conversations that directly influenced our commitment as a company presented here.


We acknowledge.
We are not indifferent.
We are against racism.
We expect justice for everyone.
We expect accountability.
We stand against discrimination.
We stand with communities of colour.
We can do more. We will do more.
We take action that benefits our community.
Our solidarity is enduring, not fashionable.
Acceptance is harmony in difference.
Sustainable transformation. Sustainable solutions.
Amplify voices of colour.
Black Lives Matter.


Kristen Mackie, Owner & Creative Director
eLiasz and eLLa jewelry
(June 7, 2020)


Additional International Resources

Prepared by Prentis Hemphill with support from the BLM Healing Justice Working Group (Black Lives Matter)

Teaching Tolerance
Teaching Tolerance mission is to help teachers and schools educate children and youth to be active participants in a diverse democracy. 

MS Society of Canada

Since 2018, eLiasz and eLLa has been so proud to sponsor MS Society of Canada - Women Against Multiple Sclerosis (WAMS) events in Saskatchewan and Manitoba. WAMS is a powerful collective of professional women dedicated to building awareness and raising critical research funds for the MS Society of Canada. The Society funds ground-breaking, world-class research into improved treatments, and ultimately, discovering a cure for multiple sclerosis - a disease that disproportionately affects women.

Great e&e friends, Jess Moskaluke (Country Music Association Awards Female Artist of the Year in 2014 & 2015 if you didn’t know!) and Carmen Choney of MDM Records introduced us to the MS Society in 2018. Our first event featured the e&e “Courage” bracelet co-designed with Jess which, raised $10,000 in support of MS research!

We take this opportunity to highlight our wonderful relationship with the MS Society of Canada and recognize the dedicated, hard working individual's efforts that fund ground-breaking research into the cause and cure for MS. Please check out @mssocietycanada to learn more about the MS Society of Canada and their Divisions across Canada!


Cystic Fibrosis Canada

August 2019

e&e supported CF Canada with an auction jewelry prize pack coinciding with their annual family friendly 5K fun run.

Cystic Fibrosis Canada is a national charitable not-for-profit corporation established in 1960, and is one of the world’s top three charitable organizations committed to finding a cure for cystic fibrosis (CF). As an internationally recognized leader in funding innovation and clinical care, they invest more in life-saving CF research and care than any other non-governmental agency in Canada.



Edmonton and Area Land Trust (EALT)

June - December 2019

e&e is proud of the success our partnership with the Edmonton & Area Land Trust achieved. Our 2019 ‘bee good’ campaign in support of protecting pollinators in our region with a focus on the over 300 native species of bees in our Canadian Prairies raised $2000 CAN.

Our wonderful customers purchased a beautiful eLiasz and eLLa bee good necklace and our campaign donated $20 from the sale of each necklace to the Edmonton & Area Land Trust in support of local bee conservation and education.

The Edmonton & Area Land Trust’s natural conservation areas in Canada's countryside are homes to pollinators for surrounding agricultural lands and we can all do our part to help urban pollinators.

The Edmonton and Area Land Trust is a non-profit organization dedicated to conserving vital natural areas in the Prairies region. These natural areas provide essential habitat for wild species and create opportunities for local residents to connect with nature and advance local environmental stewardship through public education and conservation actions. Check out to learn more!

ZOE’s Animal Rescue Society

October 2019

e&e supported ZOE's Animal Rescue Society with a jewelry auction prize pack sponsorship.

ZOE's Animal Rescue Society relies on events like this to raise funds to provide food and veterinary services to the animals in their care. Our e&e donation contributed to surpassing their goal of $12,000 at the time of the auction.


August 2018

27th Annual Kevin Karius Easter Seals Celebrity Golf Classic

e&e jewelry auction prize pack donation as a Friend Sponsor for the 27th Annual Kevin Karius Easter Seals Celebrity Golf Classic in support of raising funds for their flagship cause – empowering those living with disabilities and medical conditions.

The 2019 golf tournament, hosted by Kevin Karius of Global TV Sports, raised a remarkable $102,000 the second highest amount in the history of the event! Monies raised help provide services that foster inclusion, independence and recreation for individuals with disabilities and medical conditions.


e4c: 2nd Annual Whisky Belles Charity Tasting Event

June 2018

e&e jewelry auction prize pack donation for the 2nd Annual Whisky Belles Charity Tasting event. Our sponsorship contributed to a total of $2,615 being raised for e4c Alberta.

e4c Alberta is a non-profit, charitable organization that has been working for almost 50 years to help vulnerable people in Alberta, working to prevent and eventually eliminate poverty. It’s a big task, made possible with the help of our community.


Philanthropic Educational Organization

March 2018

e&e jewelry auction prize pack donation sponsorship to the Alberta-Saskatchewan Chapter of PEO (Philanthropic Educational Organization). PEO is an international charity which supports women’s education through bursaries, scholarships and honorariums. It has been in existence for 149 years, has provided more than $2M to women in need.


Basically Babies Annual 'Picnics & Patios’ Events

2018, 2017, 2016

e&e jewelry auction prize pack donation sponsorship in support of Basically Babies for the annual 'Picnics & Patios’ events. Basically Babies is an Edmonton based registered charity whose sole purpose is to support families with newborns living in situations of extreme need.


Little Warriors - Unmasking the Myths Gala Fundraiser

November 2018

e&e jewelry auction prize pack donation sponsorship Unmasking the Myths Gala Fundraiser in support of Little Warriors. Our donation contributed to the event's success in raising over $25K for Little Warriors.

Fund raising directly supports children in need to receive the undivided care and treatment they need to heal at no cost to families as part of the Little Warriors mission.

Little Warriors is a national, charitable organization based in Alberta. They are focused on the awareness, prevention and treatment of child sexual abuse. Little Warriors also advocates on behalf of and with child sexual abuse survivors.


Alberta Health Services and Covenant Health Pregnancy and Infant Loss Program

October 2018

eLiasz and eLLa jewelry partnered with Edmonton's 3Leaf Wellness Centre in support of AHS and Covenant Health Pregnancy and Infant Loss Program. The program supports, teaches, and treats women who are going through an early pregnancy loss.

Our Teddy Bear Donation Drive and Teddy Bear Picnic wrap up event received a total of 202 bear donations from loving customers and clients of e&e and 3Leaf.

Donations came from so many, including parents who couldn’t imagine losing a child, and many who knew that loss only too well. Donations came from past recipients of the AHS and Covenant Health Infant and Pregnancy Loss Program who wanted to pass on the gift of healing and support they once received in the bear they still have and treasure. They came from so many wonderful people in our city who heard our story and wanted to support these families.


Michael A. Kostek School Playground Renewal Fundraiser  

e&e Gift Card auction donation sponsorship to the Michael A. Kostek School, an Edmonton K-6 public school, Playground Renewal Fundraiser.


Shoebox Project for Women

e&e jewelry auction package sponsorship to the Shoebox Project.

The Shoebox Project for Women is a registered charity that collects and distributes gift-filled Shoeboxes to women impacted by homelessness in communities across Canada.


Terra Centre 

May 2016

Terra Centre Essentials Campaign in partnership with 3Leaf Wellness Centre.

A donation drive lead by e&e and 3Leaf to bring essential items to clients of the Terra Centre including diapers, baby wipes, body wash, shampoo, conditioner, and deodorant. Donations from our customers and clients resulted in two vehicle loads of essential supplies for the Terra Centre of Edmonton.

Terra is a non-profit organization that provides supports and services that empower teen parents to succeed.


Small and Mighty Celebration - Kids with Cancer Society and Make-a-Wish Foundation

e&e auction jewelry prize pack sponsorship in support of the Small and Mighty Celebration in support of Kids with Cancer Society and Make-a-Wish Foundation.


Edmonton Emergency Relief Services

An e&e partnered fundraiser in collaboration with local Edmonton businesses that raised $4015 in gift cards for the Edmonton Emergency Relief Services supporting those affected by the Fort McMurray fires. The fundraiser was a partnership between eLiasz and eLLa jewelry, Miss Boss Handbags and Accessories, 3Leaf Wellness, and Sweet Boutique.


Bissell Centre of Edmonton

December 2016

e&e donated $1000 in needed items to the Bissell Center for Christmas and sponsored $2000 (estimated) in jewelry, which clients of the Bissell Centre were able to use as gifts for themselves, friends, and loved ones in the spirit of Christmas.

e&e partnered with Edmonton's 3Leaf Wellness and Kari Skelton for our Fill the Crib Campaign.

Our Fill the Crib Campaign was dedicated to gathering and donating much needed items for clients of Edmonton's Bissel Center specifically for young children. We achieved gathering over 6000 diapers in varied sizes and 0ver 1700 formula bottle feedings based on donations from our customers and clients.

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